Rugby fans got an experience of a lifetime, with all 6 captains joining them virtually in the photo booth.
We Are Social asked us to build on the buzz around the new captains this year.
A digital photo-booth was placed in London’s Flat Iron Square where guests can pose with all six male or female captains to create a unique piece of Guinness branded video content to share across social.
The booth is live for the entire Six Nations tournament throughout Feb and March.
The 6 nation captains guided fans through the experience and joined them for a totally one off photo experience